Announcing the Launch of ‘Brit’
You may have noticed that I’ve amped up my blogging lately, and that it’s been primarily focused on domestic topics. Many of you have raised an eyebrow as to why, and now I can finally explain.
Today I’m launching a new lifestyle brand, Brit, that seeks to provide busy, but inspired people (perhaps someone like yourself?) with innovative ways to live more simply, beautifully and creatively in and around the home.
Why the home? Great question. (My mother asked me that, too.)
As you may remember, I’ve been working in the tech world for several years now. I’m 100% geek and I’m okay with admitting it. It was during my last job at Google, while working on Google TV, that I really began to understand the possibilities of the connected, modern home. Once I left my job at Google and began planning for my wedding, I finally took the time to teach myself proper domestic skills like sewing and baking (in addition to letter pressing, screen printing, vinyl cutting, 3D printing, laser cutting, wood working… you know, all of the typical housewife skills). As impressed as I was with the art of these crafts, I also realized that no real human being who isn’t retired or unemployed is ever going to have time to learn and use them frequently and in the right way. At the same time, I closely followed data and trends proving a current resurgence of an inspired generation that yearns to be more creative: Pinterest is exploding exponentially, Etsy users are selling and buying more than ever, and new cooking-related startups are popping up right and left.
So that left me thinking, how can I take the elements of technology (hacking, software, and gadgets) and help those wanting to be crafty and creative easily apply it to the home? My hope is that the Brit brand, whether spreading its voice through online content, software apps, or consumer products, is able to use those concepts to help people add more function, beauty and creativity to their daily lives. Starting today, I’ll be adding my ideas, suggestions and how-tos to my new website at hellobrit.com. I’ll continue to keep my blog posted here on Tumblr for the random bits and pieces of my everyday life.
Also starting today, you can sign up for the beta list of our first software app, Weduary.com. It’s a wedding website creator, enhanced with social integration and beautiful design. Though I’m in no way solely focusing on wedding apps as part of our software plan, it was an obvious first app for me after recently going through the wedding planning process and not being able to find what I was looking for in a wedding site builder. And, it’s an example of using software to help domestic partners take the first step towards unified, simplified, and creative living.
Creating things - businesses, products, software, and crafts - is my life’s destiny. It’s one of two things that keeps me up at night (the second is Pixel). If it sounds like a big endeavor, you’re right, it is. But, it’s something I can see myself happily doing for the rest of my life. It’s my true passion and I couldn’t be more excited about putting my knowledge and skills to use to help others live more creative and efficient lives at home.
Want to hear more? See my post on The Curated Web, featured today on The Huffington Post or shoot me a note on Twitter.
You may have noticed that I’ve amped up my blogging lately, and that it’s been primarily focused on domestic topics. Many of you have raised an eyebrow as to why, and now I can finally explain.
Today I’m launching a new lifestyle brand, Brit, that seeks to provide busy, but inspired people (perhaps someone like yourself?) with innovative ways to live more simply, beautifully and creatively in and around the home.
Why the home? Great question. (My mother asked me that, too.)
As you may remember, I’ve been working in the tech world for several years now. I’m 100% geek and I’m okay with admitting it. It was during my last job at Google, while working on Google TV, that I really began to understand the possibilities of the connected, modern home. Once I left my job at Google and began planning for my wedding, I finally took the time to teach myself proper domestic skills like sewing and baking (in addition to letter pressing, screen printing, vinyl cutting, 3D printing, laser cutting, wood working… you know, all of the typical housewife skills). As impressed as I was with the art of these crafts, I also realized that no real human being who isn’t retired or unemployed is ever going to have time to learn and use them frequently and in the right way. At the same time, I closely followed data and trends proving a current resurgence of an inspired generation that yearns to be more creative: Pinterest is exploding exponentially, Etsy users are selling and buying more than ever, and new cooking-related startups are popping up right and left.
So that left me thinking, how can I take the elements of technology (hacking, software, and gadgets) and help those wanting to be crafty and creative easily apply it to the home? My hope is that the Brit brand, whether spreading its voice through online content, software apps, or consumer products, is able to use those concepts to help people add more function, beauty and creativity to their daily lives. Starting today, I’ll be adding my ideas, suggestions and how-tos to my new website at hellobrit.com. I’ll continue to keep my blog posted here on Tumblr for the random bits and pieces of my everyday life.
Also starting today, you can sign up for the beta list of our first software app, Weduary.com. It’s a wedding website creator, enhanced with social integration and beautiful design. Though I’m in no way solely focusing on wedding apps as part of our software plan, it was an obvious first app for me after recently going through the wedding planning process and not being able to find what I was looking for in a wedding site builder. And, it’s an example of using software to help domestic partners take the first step towards unified, simplified, and creative living.
Creating things - businesses, products, software, and crafts - is my life’s destiny. It’s one of two things that keeps me up at night (the second is Pixel). If it sounds like a big endeavor, you’re right, it is. But, it’s something I can see myself happily doing for the rest of my life. It’s my true passion and I couldn’t be more excited about putting my knowledge and skills to use to help others live more creative and efficient lives at home.
Want to hear more? See my post on The Curated Web, featured today on The Huffington Post or shoot me a note on Twitter.


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